Join Start Your Own Business Bootcamp

AND COME OUT EQUIPPED WITH

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Knowledge | Step-by step guidance | Community | Support

TBC

9:00 am - 5:00 pm

What you’ll get from the day:

  • Steps to take when setting up your business
  • Legal, financial and other requirements info
  • Actionable how-to guidance
  • Marketing and selling basics
  • Step-by-step instructions
  • Community, peer support and accountability

Join the waiting list

Hurry up, bootcamp days fill up fast.

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WHAT OTHER PEOPLE SAY

WHO ARE WE?

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We’ve been passionate about helping other small UK-based businesses to succeed for more than 25 years. Our five Donut websites (see www.startupdonut.co.uk) are packed full of useful information for busy people like you, and our newsletters bring all the latest news and views straight to your inbox.

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9 STEPS TO START UP SUCCESS

Business essentials

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Our "9 STEPS TO START UP SUCCESS" checklist breaks down the key phases of starting a business, from initial assessment to long-term sustainability. Combined with our Bootcamp training, this checklist offers both foundational knowledge and practical steps, ensuring you're prepared to effectively launch and manage your new venture.

01

ASSESS YOUR OPPORTUNITY

  • Determine why you want to start a business.
  • Conduct a SWOT analysis to identify your strengths and weaknesses.
  • Decide whether you want to provide a product or a service; build an online business or a bricks and mortar one.
  • Assess how much capital you have to risk and how long it will last.
  • Determine if you want the business to be part-time or full-time.
  • Discuss your plans with family members to ensure you will have their support behind you.
  • Make a list of business ideas that fit your strengths and interests.
  • Identify relevant businesses that are successful today.
  • Understand the problem(s) your business will solve.
  • Define the market you want to pursue and your target customer.
  • Validate your idea by talking to potential customers about it.
  • Evaluate how customers solve this problem today, as well as what the competition offers.

02

COMMIT TO YOUR BUSINESS

  • Estimate how long it will take for your business to acquire paying customers.
  • Itemise your living expenses for the first year, at least, and assess where this will come from.
  • Itemise how much capital is required to launch the business and project how long before profitability.
  • From this, determine how many months of savings or investment you have to get to breakeven or profit.
  • Work out how much finance you need to start your business and when. Next, work out where that financing will come from.
  • If outside investment is required beyond the founders’ savings, explore your options.

03

ENSURE FUNDS AVAILABILITY

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04

WRITE YOUR BUSINESS PLAN

  • Use previous steps to complete this.
  • Your business plan should set out what your business will do and how you will run it. You might need a plan to secure start-up finance so your financial forecasts will be important.
  • Check that the business name you plan to use (or anything similar) is permitted, is not already being used and can be registered to protect your rights.
  • Register a domain name and secure social media profiles for the company.
  • You must register for self assessment if you haven't registered already. HMRC will send you a 10-digit Unique Taxpayer Reference (UTR) and set up your account for the self assessment online service.
  • Decide on a legal structure or business structure and incorporate: sole trader, limited company, partnership, community organisation or a charity.
  • Apply for any relevant business licences.

05

REGISTER YOUR BUSINESS

  • Get your website up and running.
  • Most sole traders run their business from home but depending on what you do, you might need to find commercial premises.
  • Once location is secured, get services set up in the business name, including primary phone number and other necessary utilities.
  • Set up your office with appropriate working spaces, including comfy chairs, desks, shelves, filing cabinets, and etc. Even home offices need good design.
  • Although sole traders aren’t legally required to have a separate business bank account, it can make it easier to pull together the details for your annual accounts and tax returns.
  • Establish your company’s accounting plan: hire an accountant, select an accounting system, and a fiscal year.
  • Identify any staffing needs and the profile of employee or contractor that is best.
  • Recruit, interview, hire, and train employees.
  • If hiring employees, get an employer ID from HMRC.oIdentify and set up any needed technology: POS , email, phones, CRM , invoicing and payment systems, computers, laptops, printers, business software, applications
  • Depending on the business type, identify and partner with the right suppliers.

06

SET UP OPERATIONS

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07

PROTECTING YOUR BUSINESS

  • Evaluate and select needed insurance policies for your business.
  • Some types of insurance are compulsory, others are recommended as they can protect you against unforeseen events.
  • Ensure that your technology systems are secure with your information and customer information.
  • Install a security system, if applicable.
  • Develop and refine a brand for your company and its products or services.
  • Design your business cards, brochures, leaflets etc.
  • Begin distributing or displaying your marketing materials: shop signs, brochures, or banners.
  • Hire a salesperson or a sales team.
  • Let the local or regional press know you are opening.
  • Organise an opening day.
  • Have fun!!
  • Community outreach and networking: as a business, you may or may not have the normal foot traffic. Therefore, other marketing strategies may be needed to offset the lack of a storefront. Attend various networking events to build relationships with community connectors.
  • Establish an email marketing account and initiate digital marketing through blogs, emails or SEO strategies to drive traffic to your website.

08

MARKETING AND LAUNCH

  • Keep track of strategies that worked and those that did not in order to fine-tune your marketing tactics.
  • Ask for referrals and testimonials to build credibility.
  • Maintain and nurture your repeat business. Remember, it costs 80% less to maintain a current relationship than to develop a new one.
  • Recognise your top client base. They will be your best “sales people”. Ask for referrals.
  • Start keeping financial records. You must keep records of all sales and income, all business expenses, VAT records (if you're registered for VAT), details of all other personal income. This can take the form of invoices and receipts but most people now use accounting software to keep digital records.
  • Check if you need to register for VAT. VAT registration is compulsory if your annual UK turnover of taxable goods and services goes over the VAT threshold.

09

SUSTAINING YOUR BUSINESS

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We'll help you get started

Launching a business is a monumental endeavor and can feel isolating. There is so much to do and you often don't even know where to start. Don't let this discourage you from reaching your highest aspirations.


Your future clients are waiting for the solutions you offer.


Let our experience and guidance lead you to success.


REGISTER TO START
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